Godus developer 22Cans which was founded by none other than the great Peter Molyneux is looking to make their game buttery smooth. They’ve turned to GameAnalytics to do the big number crunching and see where players are going, what they are doing, where they are getting stuck and what the best course of action is to take to fix the whole thing.
Hopefully they won’t get too deep into the numbers as its nice to see a weird bug or exploit crop up that tilts the scales back in the players favor. You don’t want the machines to use all this data and rise up tomorrow now do you? It does sound like 22Cans has the right idea with Godus and are going to do everything they can to actually make the game tick in the background even when players dig deep into stuff like economic strategies unlike the promised deep but found to be shallow SimCity. Currently Godus is up on Steam Early Access for PC and is set to launch later for iOS and Android.
Source Link: http://www.gamesanalytics.com | http://www.22cans.com | Godus Steam Early Access
PRESS RELEASE
22Cans integrates MeasureTM from GamesAnalytics to support the launch of GODUS
GamesAnalytics’ to help optimise GODUS game design to deliver enhanced player engagement
24th October 2013, Edinburgh: Independent developer 22Cans, founded by renowned game’s industry veteran Peter Molyneux, has partnered with predictive analytics specialist GamesAnalytics, to help optimise the design and player experience of GODUS – its highly anticipated forthcoming iOS & Android game.
As part of its strategy to make GODUS a groundbreaking reinvention of the god game genre, 22Cans has integrated Measure™, GamesAnalytics’ comprehensive suite of data analytics tools to help improve game performance by using player segmentation and predictive analytics to maximise player engagement.
Recognising the central role that analytics plays in the success of free-to-play games, 22Cans has integrated Measure into its development process, using its event data collection, performance dashboards and deep-dive analytics tools optimise the game experience based on player attributes.
GODUS launched this month on Steam Early Access and Measure™ will enable the development team use its powerful data-mining tools and slice & dice functionality to perform detailed player analysis to look at key areas like Quest Difficulty Analysis and Economy Balancing to understand exactly what is happening in game and with their players.
Tim Rance, CTO, 22Cans, said: “With GODUS we’re looking to create a game which offers a truly rewarding experience that engages players in fresh new ways and understanding player behaviours through data analytics is an essential part of our strategy.
“GamesAnalytics’ technology has enabled us to better understand player behaviours at an individual level allowing us to optimise the gaming experience.”
Mark Robinson, Chief Operating Officer, GamesAnalytics, said: “22Cans is one of the most exciting developers in the industry right now. It’s great to be able to have worked with them from beta onwards to support the launch and ongoing success of GODUS.
“Increasingly, forward thinking publishers like 22Cans are waking-up to the potential that analytics can deliver when integrated as part of the development process, which is key to creating successful free-to-play games today.”
ENDS
